Top 10 Metrics to Measure Success of Your Meta Ad Campaign
Most Important Metrics to Track to Measure the Performance of a Meta Ad Campaign? Being a Digital Marketing Expert, I get this question a lot. “What metrics should we track to measure the performance of a meta ad campaign for sales and awareness?”. If you are looking for one answer, it depends on your goal. I am sharing the top 11 metrics that I use to track Meta ad campaigns with below goals: Metrics to Measure if Your Ad Goal is Sales Metrics to Measure if Your Ad Goal is Awareness Metrics Used for Analysis and Optimization of Ads Here is a list of those metrics that I use for analysis and optimization of my next ads by adjusting my strategy according to previous ad results. Got questions? Write down your questions and queries in comments. I will make sure to get back to you.